A cover letter is one of the first things an employer sees when you apply for a job.
Together with the CV, they may be the two most important pieces of paper you own as a young professional.
For a total outlay of $6 (ads for such unpopular keywords are cheap! In business, “eating your own dog food” refers to a company that makes its employees use its own products (you Apple employees can’t get away with using Android phones).
In your job search, eating your dream company’s dog food can make you a killer candidate.
However many HR departments get so many cover letters they barely pay any attention to them.
This is why some now argue cover letters should be more creative rather than standardized, whereas others reply that creative cover letters look unprofessional. Hanna Phan decided she wanted to work for Slide Rocket, a company that makes presentation software (like Powerpoint).Instead of submitting a traditional application, she made her cover letter into a presentation using Slide Rocket’s software.What are your favorite nontraditional cover letters?People have a love-hate relationship with cover letters. When it comes to hiring managers, some love them and some loathe them.Whatever side you are on, here are three reasons to use a creative cover letter: About the author MIM (Master in International Management) student with interpersonal and analytical skills and broad international experience currently contributing to the blog. Entered college at fifteen at the University of West Georgia and presented at first national conference in the US at only sixteen. In some industries (like advertising), people Google themselves all the time.So Alec Brownstein decided to turn that to his advantage and buy ads that would display next to the names of creative directors at top New York ad agencies.Use the cover letter to show the reader that you understand the company’s challenges, struggles, etc., and how you are the perfect candidate to solve these issues.In other words, show them that you understand the pain and can make it better.